Gravity Hearts

The Brief:
To produce a 30 second advert suitable for a daytime audience and compliant with pre-watershed satellite playout.

Overview:
The primary background sequence featured in the sequence tracks a random gravitational effect applied to a large number of 3D hearts from a variety of camera angles - the aim being to produce something a little different from the normal dating/texting ads. A secondary heart animation with video projection was then composited, alongside 2D animation, text and backing music. Please note that the telephone numbers/ T&Cs and voiceover have been either altered or removed prior to use within the showreel.

Concept to completion approximately 20 to 24 hours

Category:

Film & Animation

Tags:

• Animation
• Trailer
• 3d
• design
• advert
• graphic
• graphics
• freelancer
• animator
• adult
• after
• effects
• designer
• animation
• sattv
• sat
• tv
• satellite
• advertising
• gravity
• effect
• love
• hearts
• romance