Bill Hunt, Global Strategies Int., on collaborative marketing at SES London 2009

Greg Jarboe, SEO-PR, interviews Bill Hunt, CEO, Global Strategies Inc. about the panels, Integrating Search with other forms of marketing and Why does Search get all the credit? at SES London. Bill discusses the importance and relevance of both panels at SES London. Bill also discusses the challenges faced by search marketers in making the case about the effectiveness and importance of search to new clients and refers to one example of how paid search ads can influence your email marketing subject line. Bill emphasizes a collaborative approach when using all available marketing channels.

Category:

People & Blogs

Tags:

• ses
• london
• 2009
• Bill
• Hunt
• Global
• Strategies
• International
• search
• marketing
• sesconference
• Greg
• Jarboe
• SEO-PR

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It's all about the marketing strategy. That's always what makes the difference.