Alert icon
We're changing our privacy policy. This stuff matters.  Learn more  Dismiss

Why Rent an Audience When You Can Buy Your Own?

Loading...

Sign in or sign up now!
36 views
Loading...
Alert icon
Sign in or sign up now!
Alert icon

Uploaded by on Nov 17, 2009

http://www.beet.tv/2009/11/what-is-the-new-model-of-content-production-with-b...
Brands are starting to think it might be time to develop their own audiences rather than rent, according to several agency executives at the Beet.TV online video roundtable in New York last month. Agencies and publishers are increasingly hearing this directive from clients in the last year, said Robert Davis, leader of the interactive video practice at Ogilvy, and Brian Quinn, VP and GM for digital ad sales at the Wall Street Journal.
Daisy Whitney, Senior Producer

Category:

News & Politics

Tags:

License:

Standard YouTube License

  • likes, 0 dislikes

Link to this comment:

Share to:

All Comments (0)

Sign In or Sign Up now to post a comment!
Loading...

0 / 00Unsaved Playlist Return to active list
    1. Your queue is empty. Add videos to your queue using this button:
      or sign in to load a different list.
    Loading...Loading...Saving...
    • Clear all videos from this list
    • Learn more