Classic TV Political Advertisement

To get this entire two-hour documentary, visit https://www.createspace.com/204549 New York Media Guru Tony Schwartz was my mentor and a genius at the use of real people. Watch this clip and you will be able to use real people, ordinary people, in testimonials as opposed to big shots. A lesson in how media really works.

Category:

Nonprofits & Activism

Tags:

• testimonials
• Real people
• ordinary people
• Guerilla media
• making better video
• documentaries
• reality tv
• political advertising
• great ads
• advertisements
• tony schwartz
• david hoffman
• credible
• authentic
• politics
• TV spots
• politics and television
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• where's the beef
• comercial
• commercial
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• Radio advertisement
• Television
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• Spot
• Funny

[jeglpz]

My eight year old called this boring.  She's right.

[allinaday]

@jeglpz - Lucky your eight-year-old doesn't vote. This commercial not only won the election for the candidate but was voted one of the most effective commercials in the year it was made by the advertising industry. All you had to do was see it once and you didn't forget it. Your daughter may see it differently when she is at voting age.

David Hoffman

[allinaday]

that accent adds to the credibility for sure. And credibility is everything in these kinds of television commercials according to Tony Schwartz. Thank you for your comment.

[kikimu2]

But... Where's the beef?

[SuperFlashDriver]

@allinaday I can't wait the vote someday. I loved voting since when I remember using the REAL (and I mean seriously) I tried one of those electronic voters and they're awesome. You pick the one that you want to vote and press YES and Presto, You have just voted. Memories. :)

[jggrowyourown]

What the "F" does this Democratic commercial have to do with "Where's the Beef" Commercial? They should call it what ot really is.....

[CodeXero]

i love the accent :D