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Scott Cleland Discusses the Google-Yahoo Ad Pact

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Uploaded by on Oct 15, 2008

Scott Cleland of Precursor criticizes the proposed advertising partnership between search engine giants Google and Yahoo. Together, Google and Yahoo make up over 90% of all internet search engine advertising. The proposed agreement, in which Google ads would appear on Yahoo with both companies sharing the profits, is currently on hold. The United States Department of Justice is investigating the potential anti-trust implications of this deal.

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