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Jay Ehret- Sharpen and Polish Your Brand in 2012

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Uploaded on Dec 15, 2011

What should your top marketing priority be in 2012? Distinguishing your brand. In a sea of businesses with the same offerings and services, a powerful brand will help cut through the clutter. Jay Ehret, the Dean of Marketing Know-How at The Marketing Spot, gives his tips for sharpening and polishing your brand in 2012.

About Jay Ehret: Jay serves as Dean of Marketing Know-How at The Marketing Spot, a marketing education and resource center for entrepreneurs and small business owners. He celebrates the entrepreneurial spirit at The Marketing Spot and it is his mission to give power to local small business owners through knowledge of the great business equalizer: Marketing. For more from The Marketing Spot, check out the blog and learning resources.

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