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McEwan's Lager (beer) Classic UK ad from 1989

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Uploaded by on Jun 26, 2010

McEwan's is a range of beer brewed at the Caledonian Brewery in Edinburgh, Scotland. The brand is now owned by Heineken International. Its logo depicts a character from a Frans Hals painting known popularly as The Laughing Cavalier enjoying the beer.

William McEwan opened the Fountain Brewery in 1856, in the Fountainbridge area of Edinburgh. By the time it became in public company in 1889, the brewery was valued at £1 million. At the beginning of the 1900s, the brewery had a large share of the market throughout Scotland and north-east England, and was exporting to Australia, New Zealand, India and South Africa. McEwan's merged with William Younger's Brewery (founded in Edinburgh in 1749) in 1931, becoming Scottish Brewers. The company merged again in 1960, joining with Newcastle Breweries to form Scottish & Newcastle.

In February 2004 Scottish & Newcastle announced the closure of McEwan's Brewery, at the same time as partially buying Caledonian Brewery in Slateford, Edinburgh. McEwan's brewery finally closed in June 2005, with production of the McEwan's keg beers being transferred to Caledonian and cans of Mcewans export now being brewed in England at Dunston brewery.

R.I.P McEwans Lager in a can :-(

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  • OH WOW I REMEMBER THIS AD! I LOVED THE SONG!! REMORIES......OOOHHH YYEEEAAAA

  • @budhmor99 You've Got the Power from Win's classic 1987 album, 'Uh! Tears, Baby'. I bought it on the strength of the advert - still have it somewhere!

  • so sad that McEwans Export in cans is no longer brewed in Scotland (whatever happened to 'only ever brewed in Edinburgh, Scotland'?) and Youngers Tartan Special has gone completely... :-(

  • At the time, a colleague went into The Other Record Shop in Edinburgh and asked "Have you got that record from the McEwan's advert". The assistant said "What one? Aye McEwan's, the best buy in beer !?"

  • Best ad ever, many happy memories.

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