Measuring Success - Big Fuel - Friending: Alex Blum, CEO at KickApps (2 of 8)

Big Fuel - Friending: Alex Blum, CEO at KickApps on Measuring Success (2 of 8)

"Friending" a BIG FUEL original series brought to you by DM2, brings you insights from today's marketing, advertising and entertainment leaders on the subject of consumer engagement and communications in today's new media landscape. In this episode, Big Fuel founder and CEO, Avi Savar sits down for an intimate conversation with Alex Blum, CEO at KickApps.

Bio:
As the CEO of KickApps, Alex is responsible for building a world class technology, marketing, business development, finance, and operations team with the goal of providing web publishers the tools to easily enable their sites with User Generated Content, Social Networking, Premium Video, and Content Syndication capabilities.
Before joining KickApps, Alex was President and COO of JumpTV, a leading Multi-Cultural Internet Protocol Television Network. Prior to JumpTV Alex spent 8 years at AOL most recently as the Vice President of Product Marketing for AOL's Audience business where Alex and his team were responsible for re-launching the AOL Portal and delivering an entire suite of web-based applications including: AOL's Video Player, Video Portal, Streaming Video advertising platform, AIM and AIMpages social networking service. Prior to that, Alex was General Manager of AOLTV, where he established strategic relationships with DirecTV, TiVo, OpenTV and Philips Electronics. Prior to joining AOL, Alex spent ten years in the software industry participating in three successful startup opportunities.
Alex has an MBA from the Albers School of Business at Seattle University and a BS in Mechanical Engineering from the University of Colorado.

Category:

Entertainment

Tags:

• KickApps
• Alex Blum
• Big Fuel
• BigFuel
• Big Fuel Communications
• Social Media Marketing
• Social Media Agency
• Social Marketing Agency
• Branded Content Agency
• Consumer Engagement Agency
• Branded Entertainment Agency
• Viral Marketing Agency
• Avi Savar
• Friending DM2 DM2 Media
• Digiday
• Digiday Social
• BigFuel.com
• Advertising Agency