Brita Ad - Take Back the Filter Subvertisement Commercial

A subvertisement produced by Studio Freshh that uses imagery like that found in the Brita 'Lifetime in a landfill' ad campaign.

Please follow the link to http://www.takebackthefilter.org/ to learn more about how you can urge Clorox (parent company of Brita) to start recycling the filter cartridges.

Produced by Studio Freshh http://studiofreshh.com

Category:

Nonprofits & Activism

Tags:

• take
• back
• the
• filter
• Brita
• Clorox
• Subvertisement
• advertising
• Brandalism
• clean
• Lifetime
• in
• landfill
• mocketing
• studio
• freshh
• takebackthefilter.org
• studiofreshh.com
• recycle
• advertisement
• commercial
• environment
• al
• gore
• inconvenient
• truth
• green

[GaMeOvErRules]

ok I would rather have one filter to almost 200 water bottles!! just saying...but yeah they need to recycle there filters to be really green

[squires1966]

They say that if we use their water filter we can save a lot of plastic bottle from being put into the landfills. But what about the epa passing the lead base paint law where carpenters and painters have to put plastic viscqueen down on every job and then all the plastic ends up in our landfills so don't waste your money on this expensive shit drink tap water and out of plastic bottles the government don't give a shit anyway.

[MinhonYT]

too real!!!!

[TheLoserKingdom]

They do recycle them.

[adio37]

Harden upm, drink from the tap!

[SereneAid]

Whats wrong with land fills.

[CatCommunication]

They'd have to do something like include a postage-paid return in every one... Because people would not pay to return them themselves, I don't think.

[CodeWhiteW3A]

Mint. You just pwn3d Brita.

[jennconspiracy]

Brilliant ad - thanks for doing this!

[bethfly]

Thanks, Studio Freshh, for creating such a clear, direct video statement. I want to encourage viewers to visit the Take Back The Filter web site to sign the petition, write a letter to Brita, and send us their used filter cartridges!