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Demand Creation: The Data, Digital & Dialogue Integration Playbook

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Uploaded by on Jun 9, 2011

This interactive video features a presentation at the DemandCon event by Televerde's Donna Kent, SVP of Global Sales, Marketing & Services. Donna addresses how to optimize demand creation performance by integrating contact data, marketing automation and telepresence best practices at the top of the sales funnel. (This video is approximately 13 minutes.)

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