Byron Reeves: What Makes a Game Addictive?

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Uploaded by on Nov 24, 2010

Watch this video to learn how games can be designed to motivate positive behaviors in the workplace.

Can you design games for serious corporate contexts and increase productivity in the workplace?
Byron Reeves, founder of Media X at Stanford, discusses how some of the most sophisticated features of games can be leveraged to create greater collaboration and engagement within teams. According to Reeves, if using their entertainment sensibilities, games can promote positive leadership, transparency and accountability.

To view more information about this talk, please visit Media X website: http://mediax.stanford.edu/WSI2010.html
To keep update with Media X upcoming events, please visit: http://mediax.stanford.edu/calendar.html
To learn how to become a member of Media X, please visit: http://mediax.stanford.edu/join.html

Media X is Stanford's catalyst for industry and academic research partnerships on the impact of information and technology on society.

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  • Games are addictive simply because you never win them; at least not with the successful games.

    Every gamer realizes this, thus he continues. The majority of whom play, i reckon, do it for the same reason as i which being that we hate our real lives and want to live another.

  • This video went viral on Cuba

  • This video went viral on South Carolina

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