"Pinball" TAC seatbelt safety TV campaign

The number of unrestrained occupants involved in roadtrauma in Victoria was rising; some 25% of those killed were not wearing seatbelts. This ad highlights how in the event of a crash, unrestrained car occupants can cause profound injuries to others who are belted.

Neurologist Dr John Olver takes us through what happens to an unrestrained passenger in a crash and shows the long-term head injuries from which the victim will never recover.
Launched: 1999.
Victorian Road Toll that year: 384.
http://www.tac.vic.gov.au
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Category:

Film & Animation

Tags:

• Pinball
• TAC
• seatbelt
• safety
• TV
• campaign
• commercial
• Transport
• Accident
• Commission
• Victoria
• ad
• road
• trauma
• toll