JFK Xbox 360

In the great Brand New School tradition of shooting characters such as stuffed skaters, Roman emperors, astronauts, lizards, alien marching bands and Ghenghis Khan, we had no problem tackling this insane proposal by T.A.G.: A match-up of a bear against a Sumo wrestler, a cheetah against a roller skater, and a gymnast against a Scottish warrior. Also starring: a broccoli, a chili dog, a pugilist, a beehive and a bunch of other things.

At the point of impact, the heroes collide in a phantasmagoric explosion of colors and shapes, only to be spawned again as the next pair of characters.

The match-ups take place in front of a couch in a living room on forty HD screens in a pathway in the American Airlines terminal at JFK airport. Sounds weird? Yes, but somehow it all makes twisted sense when its set to an aria out of Lakmé.

Of all the animals — among them Pebbles the bear and the Sheena the cheetah (really a spotted leopard, but whos counting) —, the inch worm was actually the hardest to work with. No kidding. All Pebbles needed to be cool was an insane amount of jelly-filled doughnuts.

Oh, and we also designed the custom wallpaper.

Category:

Film & Animation

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