Advertisers want to reach mobile consumers, and Liquid Air Lab's adtronic software makes the consumer/advertiser relationship a mutually beneficial one. By viewing ads presented by adtronic, users of S60 3rd Edition devices can build up credits that lead to cash, free or discounted downloads of applications, and free music downloads and more. The adtronic software allows consumers to choose how many banner ads they will view each day and consequently how much they will receive in the way of rewards for viewing them. It also allows them to choose which marketing campaigns can reach them.
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