Twitter Dee Twitter Dumb: DirectTV Done Wrong and Right

Twitter and DirectTV go head to head this week by creating and solving customer service issues at the same time. Mack Collier's article "Worst Example of a Company Twittering?" exposes DirectTV's bumbled use of Twitter, explains the frustration that can cause, and encourages companies to use social media tools "as the rest of us do." The DirectTV/Twitter saga actually begins with Stoney deGeyter's tweet about the company's presence, is filled in with his article "Why DirectTV is Losing My Heart (and Quite Possible My Business)," and then ends with another tweet about the company's immediate response to his customer service issue.

Category:

People & Blogs

Tags:

• Twitter
• Search
• Engine
• Guide
• Sage
• Lewis
• Mack
• Collier
• Stoney
• deGeyter
• social
• media
• DirectTV

[oldbag699]

there is a hint about twittering in the name like TWIT means an idiot Twittering like twittering in the tree like a bird so they are twits and have a bird brain - enuff said