Sports President Shares Phone # with 4.3 Million Fans

Dana White has personally embraced social media and he's arguably the most accessible sports president out there. He recently shared his phone number with 4.5 million fans and invited them to call him directly. Amy Jo Martin and Digital Royalty developed this concept in an effort to bridge the virtual and physical worlds, providing value to fans when, where and how they want to receive it.

Category:

Sports

Tags:

• social
• media
• dana
• white
• ufc
• twitter
• facebook
• digital
• royalty
• amy
• jo
• martin
• digitalroyalty
• sports
• marketing

[DuckDuckGeeseMusic]

speaker phone woulda made this cool.

[nickthegrizzly2]

DANA IS THE BEST

[dovendoneve]

dana is so fucking cool

[SITHsubz93]

Got 4 free tickets from dana in manchester...he's a legend!!!!

[MrJgervasio13]

He is why UFC has taken off. A true business man who understands the importance of his target market.

[DigitalGangsterz]

Dana is awesome!!

[Calculon64]

This man is a genius. He truly gives a shit about fans and he has saidd in interviews before that he doesn't mind talking to the haters as well. 0:34-0:39 LOL Dana should write a book. I would pre-order that shit fast.

[3030simpleman]

thats cool and genius

[Demoniiiic]

Pretty cool fan phone

[cottosucks08]

dam how many calls he had?