Ross Lovegrove: The power and beauty of organic design

http://www.ted.com Designer Ross Lovegrove expounds his philosophy of fat-free design and offers insight into several of his extraordinary products, including the Ty Nant water bottle and the Go chair.

TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers are invited to give the talk of their lives in 18 minutes -- including speakers such as Jill Bolte Taylor, Sir Ken Robinson, Hans Rosling, Al Gore and Arthur Benjamin. TED stands for Technology, Entertainment, and Design, and TEDTalks cover these topics as well as science, business, politics and the arts. Watch the Top 10 TEDTalks on TED.com, at
http://www.ted.com/index.php/talks/top10

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Science & Technology

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• TEDTalks
• Talks
• Ross Lovegrove
• TED
• organic
• indistrial
• design
• Captain Organic

[3LARI]

He keeps saying he doesn't want to seem pretentious yet he compares himself to Leonardo Da Vinci and then goes on to call the way he works 'a Godly way of working'. What a cunt.

[tillo2008]

@giorgio789

we can both agree in his impression and talent.

"Too bad Ross misses the obvious and credits things to evolution, that's a real loss."

he's not missing the obvious. The obvious would be universal throughout humankind, not necessarily judaeo-christian. It may be obvious to you, but to others you just have an imaginary friend. This is not an attack on you or your beliefs but that you judge him from his perspective as though his efforts mean less if he doesn't believe in god.

[vickyysz]

he's in my blog vickysz.tumblr

[deathbydullcubicle]

@ilv1 What do you mean by "wrong" and what makes you think he's oblivious to the "why"? He doesn't just pick a concept willy nilly and go with it - he tests it out to make sure it's structurally capable to the threshold of being useful. Throughout his lecture, he said he doesn't really care about the looks. He does what he does to eliminate as much material excess as possible while keeping his products functional. Look past your aesthetic qualms and you'll be able to appreciate what he does.

[ilv1]

Copying forms of nature without regard for WHY it is that way is kind of wrong. In the beginning he disses blobs or whatever but getting a small, organic whatever and copying it's form at a larger scale is also superficial. Those chairs look so wrong just because nature uses the process that he mimics at a much smaller scale. I liked the "growing" idea but nature bases it's "growth" on complex algorithms and solutions to problems. Extruding or stretching legs out of a metal plate is not the same

[TheRossLovegrove]

Find updates,new videos and 1on1 access of/to Ross Lovegrove on my Channel

[sugarkang]

He was right about Sony. Just because he comes off as a jerk doesn't mean he's wrong.

[willwork4superpowazz]

Is this guy really egocentric or does he just have a lot of haters?

[Marinawinkel]

Wauhhh... what a passionate soul. Brilliant to witness a true authentic creator.

Thank you :-))

[Marinawinkel]

Wauhhh... what a passionate soul. Brilliant to witness a true authentic creator.

Thank you :-))