Jeremy Allaire, CEO Brightcove on Dow Jones and Internet

Jeremy Allaire, CEO Brightcove, talks to Andy Plesser of Beet.tv about some interesting ways with which the Dow Jones has employed internet video.

He tells me that the shared emedded code can be controlled to limit or remove advertising when the clip goes viral. (2/16 Clarification: It is Dow Jones who controls the advertising in the clip stream, not the affiliates or blogs who grab the embed code.)

Here's what Jeremy Allaire told me:

So, here's Walt Mossberg talking about his column today about how to create your own video (subscription) by using a Mac or a PC. It's a very useful column and I'm pleased to post his video explanation here. (One additional comment from me on his column. When you buy your camera, in most cases, don't bother using the manufacturer's software for downloading video from the camera to your computer, you can use iMovie on Macs and Windows Movie Maker on PCs to download files from your camera.)

See this video on Beet.TV:
http://www.beet.tv/2007/02/news_alert_walt.html

Category:

News & Politics

Tags:

• news
• jeremy
• allaire
• ceo
• brightcove
• dow
• jones