SAS and Stockholm - LGBT marketing gay success story

SAS Scandinavian Airlines created one of the world's most successful online marketing campaigns - 'Love Is In The Air' - and it just happened to target their lesbian, gay, bisexual and transgender LGBT market base. This video explains how smart marketing by SAS and the city of Stockholm makes for win-win results for all. More information? http://www.GayComfort.com and http://www.OutNowConsulting.com - the world's LGBT marketing agency.

Category:

Travel & Events

Tags:

• sas
• scandinavian
• airlines
• out
• now
• gay
• lesbian
• advertising
• viral
• online
• promotion
• lesbians
• gays
• marketing
• market
• stockholm