Book Promo 201 is the second book in the Promo 101 series. In Book Promo 101 I wanted to help people lay a great foundation for their promotional efforts, help you learn what promotion is, develop the marketing mindset and we talked about many traditional forms of promotion. If you aren't familiar with the content, the table of contents is posted here - http://www.nikkileigh.com/book_promo_101.htm. (Reviews are posted here.)
Book Promo 201 started out one way, and was a very different book when I finished the manuscript in November 2008. It took me a full year to get the book just the way I wanted it, but I think you will agree it was worth the wait. I also realize that the Web 2.0 technology changes a bit every day, so I'll post updated information on this blog - http://promo101articles.blogspot.com. You will find about 100 promotional articles and tips there and I'll add to them as needed. Of course, I'll twitter about the new posts at www.twitter.com/litekepr.
The manuscript is about the same length as Book Promo 101, so the ebook should be over 400 pages and the print book should be over 200 pages (the book will be 8 x 10). The manuscript is with my publisher, but we don't have the final layout yet - and everyone will hear about it when its ready :) The book is packed with detailed, easy to understand information and packed with over a thousand resources.
See the Table of Contents at http://www.nikkileigh.com/book_promo_201.htm
See Reviews at http://www.nikkileigh.com/bp201-reviews.htm
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