If you want to get under the skin of the relationship, marketingmag.com.au headed on down to the Facilitate Digital offices and caught up with Ian Lowe, CEO of Facilitate Digital, and John Vincent, CEO of EyeWonder. Check out this video (and the other two in this series) and hear from these two CEOs about:
* the challenges of building a rich-media ad serving platform
* the state of the rich-media ad landscape in Australia
* how marketers can start to take advantage of the emerging rich-media options
* how creative agencies will start to play a more integrated role in the creation of digital rich-media
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