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UniCredit's @GlobalTrade Multi-bank Advantage (10:44)

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Uploaded by on Sep 2, 2011

Description: Markus Wohlgeschaffen, Managing Director and Head of Global Trade Finance & Services Global Transaction Banking, UniCredit explains how GTC's multi-bank trade finance technology gives the bank a competitive advantage in the market and answers the needs of key corporate clients. - Understanding What Customers Need - What problems did the @GlobalTrade Platform solve for EADS, Nordex and other UniCredit clients? - Why did Daimler select UniCredit's @GlobalTrade Multibank Platform for managing Export Documentary Credits and Export Documentary Collections? - What made Elster Group adopt UniCredit's @GlobalTrade concept? - What competitive advantage does the @GlobalTrade Platform give UniCredit? - UniCredit wins Italian Innovation in Banking Services Award for @GlobalTrade - What are UniCredit's clients saying about @GlobalTrade technology?

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