(RED) embraces the power of choice. When you choose Dell (PRODUCT) RED, you get the tools to stay connected and help eliminate AIDS in Africa--at the same time. This Dell (PRODUCT) RED commercial s...
(RED) embraces the power of choice. When you choose Dell (PRODUCT) RED, you get the tools to stay connected and help eliminate AIDS in Africa--at the same time. This Dell (PRODUCT) RED commercial shows a guy being celebrated for purchasing a Dell (PRODUCT) RED computer, because he made a good choice. He loves his new laptop, and he's saving lives. You can, too.
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(PRODUCT)RED, is a brand licensed to partner companies such as American Express, Apple Inc., Converse, Motorola, Gap, Emporio Armani, Hallmark, Microsoft, and Dell. It is an initiative begun by U2's frontman, Bono, and Bobby Shriver of DATA to raise money for the Global Fund to Fight AIDS, Tuberculosis and Malaria. Bobby Shriver has been announced as the CEO of Product Red, whilst Bono is currently an active public spokesperson for the brand.
(2/2)But the message isn't "Give to Charity, and people will think you're awesome" my opinin is that it's somewhat "Give to Charity, and the world becomes a happier place, and people start getting along again." I know it's a bit of a long shot, but I think that's what the underlieing messege of the commercial is. I bought a Moto(RED) Krazr because I thought, if even a little goes to charity, it's better than nothing!
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p.s: Dell rules!!!!!!
I love Buenos Aires.