Brain Magic of Kim Cramer

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Uploaded by on May 23, 2011

BR-ND's branding diva Kim Cramer PhD pilots fMRI brain scanning as part of a client (De Telefoongids & GoudenGids) funded research program to gain insights in brand appeal. Read her brain!

The research was initiated on the 21st of May 2011 in cooperation with Neurensics and the University of Amsterdam, department of psychology

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Science & Technology

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Standard YouTube License

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