Mr. Lavin came to campus in October 2008 and while he was here, Vance Roush and Sohroosh Hashemi interviewed him. Leonard Lavin and his late wife, Bernice, founded Alberto-Culver and took Alberto V05 Conditioning Hairdressing to the consumer marketplace using innovative advertising and marketing strategies. Today, Alberto-Culver is a global marketer with a broad portfolio of products and annual sales in excess of $3.5 billion. The Lavins created the Lavin Entrepreneurship Program to produce a new generation of successful entrepreneurs from the University of Washington.
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