Alert icon
We're changing our privacy policy. This stuff matters.  Learn more  Dismiss

Tab Cola "You're Beautiful to Me" Commercial (April 2, 1979)

Loading...

Sign in or sign up now!
Alert icon
Upgrade to the latest Flash Player for improved playback performance. Upgrade now or more info.
3,876
Loading...
Alert icon
Sign in or sign up now!
Alert icon

Uploaded by on May 14, 2009

According to an Atlanta Magazine article published in May 1963, Coca-Cola's marketing research department used its IBM 1401 computer to generate a list of over 250,000 four-letter words with one vowel, adding names suggested by the company's own staff. The list was stripped of any words deemed unpronounceable or too similar to existing trademarks. From a final list of about twenty names, "Tabb" was chosen, influenced by the possible play on words, and shortened to "Tab" during development, and designer Sid Dickens gave the name its familiar capitalization pattern ("TaB") in the logo he designed.

(Source: http://en.wikipedia.org/wiki/Tab_(soft_drink)

Category:

Entertainment

Tags:

License:

Standard YouTube License

  • likes, 0 dislikes

Link to this comment:

Share to:
see all

All Comments (2)

Sign In or Sign Up now to post a comment!
  • My father painted that van. Joe McClenahan or Joe the Painter. I was celebrating his life by looking up his old artwork online. Our van went through many colors, won many awards for this final paint job. It was patterned after the Monarch butterfly. If the commercial had better resolution, it was a masterpiece this was. Inside was dark brown crushed velvet interior and bench seating around a table that was mage from a large slice of wood with a high sheen finish set on a stump. R.I.P. Dad.

  • 0:07 cuteness overload.

    The "Just married" van kinda looks like the Oscar Meyer weiner mobile. Heh, weiner.

Loading...
Alert icon
0 / 00Unsaved Playlist Return to active list
    1. Your queue is empty. Add videos to your queue using this button:
      or sign in to load a different list.
    Loading...Loading...Saving...
    • Clear all videos from this list
    • Learn more