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Teresa Valdez Klein - The Art of Subvertising on Facebook

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Uploaded on Jun 28, 2011

All of us have been conditioned from birth by our families, our friends, and marketers to want (or not want) certain things. And while I'm a big fan of Facebook, I have this theory that it reinforces social conditioning in some pretty insidious ways.

In this talk, I'll explain how I used Facebook's self-serve advertising platform to combat the social pressure cooker.

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