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Charleston AMA Spark Awards

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Uploaded by on Sep 24, 2009

Are you the next SPARK Award winner?

About Spark
Its simple: enter, win, be recognized.

The AMA Spark Awards recognize the most effective marketing campaigns in South Carolina and awards seven companies and one individual that have demonstrated outstanding leadership and programs in the previous calendar year. The entries are judged on the ability to show results through clearly defined objectives strategies and tactics.

Entry Process: Six Simple Steps (Provide numbers 1 through 5 on a single page.)
1) Campaign summary
2) Campaign strategy, goals and your inspiration
3) Describe the process and execution
4) Identify the metrics you used and use those metrics to share your results
5) Share your wisdom and lessons learned
6) Be proud and show us your work with digital examples (separate attachments up to 15)
Guidelines

• Eligible campaigns are those begun by January 2008 and completed by August 2009
• Entries must be received by October 15, 2009
• Submissions must be accompanied by a non-refundable fee of $40 for AMA members and $55 for non-members; checks can be made payable to Charleston AMA. Online payments by credit card can be made at http://www.charlestonama.org
• Anyone who was part of the marketing campaign can enter on behalf of the group; however the project can only be entered once. You may want to include names of all who facilitated (client and Agency)
• One organization can enter multiple campaigns
• Charleston AMA Board members may enter except for the Director of Awards

What Next?
• Submit entries electronically to info@charlestonama.org
• Also include in submission 2 powerpoint slides: one with campaign images and one with metrics. This will be used to promote your campaign should you become a finalist.
• A panel of judges will review all entries and score based on the identified criteria.
• Winners will be announced and awards presented at the Sparks Awards Soiree November 12, 2009 at The American.
• If you have any questions, please contact Nicole Garrigan info@charlestonama.org

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Entertainment

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