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Gordon Charlop on a NYSE Broker Handheld Design

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Uploaded by on Jun 29, 2009

Gordon Charlop, Managing Director at Rosenblatt Securities and CNBC commentator, discusses a design for the NYSE Broker Handheld done by Digital Image Design Incorporated. The design used a "Cognitive Engineering" methodology and, among other improvements, sped up brokers in their key operation (a "refill") from five or ten seconds to less than a second.

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  • Wow, from 10 to 1/2 seconds, that's impressive! Sounds like Brad Paley is 'the mind' for innovative designs.

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