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Simon Sinek: How great leaders inspire action

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Uploaded by on May 4, 2010

http://www.ted.com Simon Sinek presents a simple but powerful model for how leaders inspire action, starting with a golden circle and the question "Why?" His examples include Apple, Martin Luther King, and the Wright brothers -- and as a counterpoint Tivo, which (until a recent court victory that tripled its stock price) appeared to be struggling.

TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes. TED stands for Technology, Entertainment, Design, and TEDTalks cover these topics as well as science, business, development and the arts. Closed captions and translated subtitles in a variety of languages are now available on TED.com, at http://www.ted.com/translate.

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  • Did anyone else hear at about 10:25 the airplane fly over the building right when he was talking about the Wright Brothers taking flight for the first time back in 1903? Wow...interesting timing, right?!

  • And now imagine that someone diabolically evil would watch this video and from that figured out how to take over the world by pretending to believe ... mu ha ha ha ha ... I mean, cool video :)

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All Comments (896)

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  • 14:05 epic quote :P

  • Love it. Great points and passion and inspiration will change the world.

  • He looks like Ted Mosby.

  • Cool, I was fascinated with anthropology but I didn't know what you could do with it. I learned all sorts of things in anthropology. It was fascinating. But I didn't pursue it further. I'm studying Bonnie and Clyde. Maybe I'll give it an anthropological bent. Hmm. Cool.

  • Well done. An unbelievable amount of teaching is taught in very tight efficient manner. Keen insights into Dr King's speech...250,000 people arrive without a calendar, email, text, or phone call...amazing

  • so interesting...I have pretty much observed the first 10 mins in life and concluded the same thing...except with out the neat graph

  • Double like !!

  • @johnnyex I agree with most of what you say. What depresses me are the likes vs. dislikes of this video

  • wow i'm in class right now and our teacher is making us watch this... bullshit

  • i would love to have this guy as a teacher

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