In this demonstration of Nickel River's ActSocial social website platform solution, we show what a prospective customer user experience could be like on a "social" company website. Nickel River's ActSocial web platform solution allows companies to build company websites that include a complete suite of social web capabilities and are fully integrated with the greater social web, including social networks Facebook, Twitter and LinkedIn. The demo follows an imaginary business executive - Brian Biglead - as he interacts with a company whose website is a "social" website. We show how the social features of the site make it a much more engaging experience for the prospective buyer and improve the company's chance to convert him to a customer.
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