Austin Technology Council: Guerrilla Marketing - Part 3

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Uploaded by on Apr 7, 2008

Part 3 of the Austin Technology Council's Sales & Marketing Strategy Session on Guerrilla Marketing. Event was held in Austin, Texas on April 3, 2008.

Panel features (as seated, left to right):

* Sam Decker, CMO, Bazaarvoice
* Jay Hallberg, VP Marketing and Co-Founder, Spiceworks
* Sarah Russ, Vice President & General Manager, Austin, Waggener Edstrom Worldwide
* Tim Hayden, CEO, GamePlan Marketing & Events

Moderated by Matthew Parente, Principal, Aperio Marketing

Part 3 covers the question "What's the best way to get noticed by analysts and the press?"

Category:

Education

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Standard YouTube License

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