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  1. Smarter Marketing: Find what customers want

  2. Smarter Marketing: Understanding the customer

  3. Smarter Marketing: Now we start with the customer

  4. Smarter Marketing: An opportunity to engage

  5. Smarter Marketing: Marketing must be aligned with IT

  6. Smarter Marketing: Transforming the business model

  7. Smarter Marketing: Driving value with big data

  8. Smarter Marketing: Leveraging your customers

  9. Smarter Marketing: Data gives us a better relationship

  10. Smarter Marketing: Delivering a delightful customer experience

  11. Smarter Marketing: It is a company journey

  12. The Future of Marketing: CMO + CIO Leadership Exchange

  13. Smarter Marketing: Who Controls A Brand?

  14. Smarter Marketing: The Customer is King

  15. Smarter Marketing: Analytics Leads to Customer Centricity

  16. Smarter Marketing: Taking a Customer Centric View

  17. Smarter Marketing: Letting Customers Have Control

  18. Smarter Marketing: Listening to Negative Feedback

  19. Smarter Marketing: Maintaining Customer Relationships

  20. Smarter Marketing: Turning Data into Services

  21. Smarter Marketing: Bringing Value to Customers

  22. Smarter Marketing: Listening Instead of Broadcasting

  23. Smarter Marketing: Having Public Conversations

  24. Smarter Marketing: Working Together to Serve Customers

  25. Smarter Marketing: Mining Data for Insights

  26. Smarter Marketing: Using Technology to Listen

  27. Smarter Marketing: Merging Tech and Marketing

  28. Smarter Marketing: Serving Customers With Analytics

  29. Smarter Marketing: Putting the Customer in the Center

  30. Smarter Marketing: Predicting Customer Behavior

  31. Smarter Marketing: Making Customer Interaction Easy

  32. Smarter Marketing: Fostering Two-Way Conversations

  33. Smarter Marketing: Evolving Our Understanding of Customers

  34. Smarter Marketing: Strengthening Customer Relationships

  35. Smarter Marketing: Finding Credibility in Sentiment

  36. Smarter Marketing: Earning a Customer's Trust

  37. Smarter Marketing: Involving Employees in the Brand Promise

  38. Smarter Marketing: The Branding of Culture

  39. Smarter Marketing: Meet your customer

  40. Smarter Marketing: Connect with your customer

  41. Smarter Marketing: Know your customer

  42. The Future of Marketing: CMO + CIO Leadership Exchange Paris