In the fall of 2011, five lucky winners received a V.I.P. Dairy Farm Experience. Aspiring dairy farmers submitted a 50-word essay about why they should be chosen to experience the once-in-a-lifetime dairy farm visit. Each of the winners and a guest were "treated like a cow," a nod to the pampered lives led by modern dairy herds. For V.I.P. winners, that meant dinner with the farm family and the highlight -- a behind-the-scenes tour of a working dairy farm. For the Mid-Atlantic Dairy Association, the contest is a chance to help consumers understand where their milk comes from and shine a spotlight on the hard work and dedication of local dairy farm families.
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