During the Jerry's Kids panel, led by Ted Haig, David Wondrich, and Brian Rea (a national treasure, I should mention), they couldn't help, once rum was brought up, to discuss Trader Vic, Donn Beach, and a few of the cocktails developed by them. Rum, once upon a time a cheap commodity that bar managers had to buy in order to get their whiskey, bourbon, etc. was elevated to the status of exotic elixir once Donn Beach got his hands on the stuff (with a little lime, mint, and pastis/bitters). Here's a short clip of the panel discussing rum and the fellas that brought it into the limelight.
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