PRSA 2011 Silver Anvil Awards Ceremony Highlights

http://www.prsa.org/Awards/

The PRSA Silver Anvil Awards Ceremony, the top public relations industry event in New York City, was held on June 9, 2011 at the Equitable Tower.

The Silver Anvil Awards honor organizations that have created public relations and communications campaigns that successfully address contemporary issues with exemplary professional skill, creativity and resourcefulness.

Highlights from the PRSA 2011 Silver Anvil Awards Ceremony include interviews with:
▪ Rosanna M. FIske, APR, 2011 PRSA Chair and CEO
▪ Mark Weiner, CEO, Prime Research
▪ Patrice Tanaka, Chief Creative Officer, CRT/tanaka
▪ Dan Tisch, President and CEO, Argyle Communications
▪ Stacie Paxton, "Text4baby" campaign, Hill & Knowlton
▪ Elio DiStola, Follet Higher Education Group
▪ Teri Henley, University of Alabama
▪ Melisa Tezanos and Peter Land, "Pepsi Refresh" campaign, PepsiCo

Interviews are by Gary McCormick, APR, Fellow PRSA and John Elsasser.

Video edited by:
Jason Woodward, PRSA publications intern

Category:

Nonprofits & Activism

Tags:

• PR
• public relations
• awards
• winners
• best PR campaigns
• PR event
• awards ceremony
• NYC
• New York City
• PRSA
• Silver Anvil
• Gary McCormick
• John Elsasser
• Rosanna Fiske
• Mark Weiner
• Prime Research
• Patrice Tanaka
• CRT/tanaka
• Dan Tisch
• Argyle Communications
• Stacie Paxton
• Hill & Knowlton
• Text4baby
• Elio DiStola
• Follet Higher Education Group
• Teri Henley
• University of Alabama
• Melisa Tezanos
• Peter Land
• Pepsi Refresh campaign
• PepsiCo