Media and Crisis Communication training for Public Information Officers

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Uploaded by on Nov 18, 2011

Hi, I'm Tracey Martinez, Public Information Officer for the San Bernardino County Fire Department in Southern California.

I recommend Life's Eyes Media for your media training needs. Life's Eyes Media teaches the mechanics of how to create and effectively relay key messages, and provides the tools needed to conduct an effective interview.

Life's Eyes Media instructors have a vast knowledge of the media world and conduct themselves professionally. Their shared experience and expertise are invaluable. Their training style keeps the class interesting and is very interactive.

San Bernardino County Fire is a 24-hour, all-risk fire department that deals with crisis from fires and flooding, to earthquakes, rescues and hazardous material incidents. Life's Eyes Media provided the tools and confidence needed to deal with such incidents. Their training includes mock interviews and critiquing, leaving you feeling more comfortable on camera. The training also covered how to use social media to get your message out quickly and effectively.




If you are looking for crisis media training, I highly recommend Life's Eyes Media.
Here she describes her experience in the class taught by Kristan Getsy & Butch Wardlaw. The two have expertise in the field and a dynamic delivery that produces positive results for all participants.

The key to successful interactions when preparing for controversial subjects during media interviews begins with an understanding that every encounter with a reporter is an opportunity to deliver the interviewee's messages, through the reporter/interviewer, to the intended audiences. Life's Eyes Media trainers understand how to prepare participants for all facets of interacting with the media including message strategy, general media relations, and specific methods for interacting with an interviewer. Life's Eyes Media's trainers will prepare interviewees to face the difficult and challenging tasks of successfully communicating through a media landscape that thrives on drama and controversy.

Our team offers a straight-forward approach to consulting and training guaranteeing successful results for clients from private industry, federal and state government and academic environments. The Life's Eyes Media team consists of seasoned professionals with a proven track record of providing effective solutions that work in real-world settings.

Life's Eyes Media was founded in 2005 by award-winning, seasoned TV and radio journalist Kristan Getsy. Kristan's strength lies in her interviewing and storytelling abilities.

We are excited to partner with the Wardlaw Group, a highly qualified media training group, to provide a dynamic training program for you or your employees. When you select us, we guarantee satisfaction.

Our customers benefit from the experience of our staff and the fact that LEM owns and operates all of its own equipment, thereby reducing costs. As a smaller, more nimble organization, our team takes pride in being immediately responsive to our customers. We work closely with you to help prepare you for interviews, public speaking engagements and presentations, even after the training sessions are complete.

For more information, contact lem@lifeseyesmedia.com or check us out on the web at www.lifeseyesmedia.com.

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