USDAW Viral Film

http://www.captivenorth.co.uk
A short viral advert teaching agency workers how to not feel like a puppet on a string. Commisioned by USDAW. Created by Captive North.

"The team interpreted our brief and worked in harmony with excellent results."
- Susan Bickers, USDAW

We filmed this in a studio in Heywood with the help of a professional dancer, a Sony Z1 camera, a lighting rig, a few boxes, and some shock chord. (Not to forget the crew)

USDAW want to put Agency Workers on Fair Ground and raise awareness of the unfair treatment that some agency workers may face in the workplace. This film includes some of the key issues and stands as a part of the Fair Ground Campaign.

Category:

Film & Animation

Tags:

• Captive
• North
• USDAW
• agency
• worker
• online
• viral
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• promotional
• commercial
• puppet
• string
• how
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• on
• the
• fairground
• equal
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• benefits
• dancer
• Z1
• green
• screen
• superimpose
• short
• advertising
• advert
• red
• curtain
• HD
• carousel