Objective:
Video can really expand the multimedia experience of any event. For the McCallum Theatre's annual Open Call Talent Project, each of the 22 performances were enhanced with the addition of a 40 second introductory vignette. These short videos from Point7West helped weave the 2-hour performance together with an emotional element not seen in previous years. It also gave the behind the scenes production crew the time they needed to change set designs and keep the show moving.
Results:
The McCallum Theatre's Open Call Talent Project had three exciting and well attended performances with videos that were universally lauded by Coachella Valley residents and sure to be an integral part of Open Call performances for years to come.
Testimonial:
The Point7West video vignettes allowed our audience members an opportunity to meet the finalists up close and personal prior to their performances. It's a perfect example of how technology, if created and used with integrity, can make an experience that involves 1,100 people more intimate and poignant. - Kajsa Thuresson-Frary, Director of Education at the McCallum Theatre Institute
Become our fan on Facebook:
www.facebook.com/point7west.inc
Link to this comment:
All Comments (0)