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Michael Treacy: Four Pathways to Global Growth

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Published on Apr 5, 2012

Globalizing markets are the opportunity of a lifetime. The size of the middle-class is about to triple worldwide due to increasing standards of living across the globe. Companies that lean into the future and focus will dominate and increase scale, scope and power. Those who don't are at risk. Michael Treacy shows leaders how to look at competition, customers, people, finance and markets in a new way -- laying out the pathways for global growth and market leadership.

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