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Videography in marketing and consumer research - Part 1/4 - Alain Decrop - IAE de Tours

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Uploaded by on Jul 8, 2011

Part 1/4 : Videography in marketing and consumer research by Alain Decrop, Louvain School of Management Group

L'utilisation de la vidéo dans le marketing et la recherche sur les consommateurs par Alain Decrop dans le cadre de la journée d'approfondissement méthodologique du 28 juin 2011 à l'IAE de Tours, l'école de management de l'université de tours

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