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Sheep Advert - The UK's 1st 'Lambient Media Campaign'

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Uploaded by on Apr 19, 2009

In order to stop people being sheep and just instinctively buying their tickets on the day, thetrainline.com embarked on 'The UK's 1st 'Lambient Media Campaign'. A flock of 30 Texel cross ewe sheep have been branded up with their average 43% saving message for those traveling on the train to see. If you are on the Reading to Gatwick Airport line... keep a look out!

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  • sheep are clever not stupid who shears them

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