Picture the scene. Leaving the office for the day you are ambushed by the editor of a well known blog who wants your comments - right now - on a video rocketing across the web you havent even seen.
You can bet your companys share price that whatever you say is going to have a big impact. Are you prepared to be a YouTube star?
As technology gets smaller and citizen journalism more common, its just as likely that youll be videoed by a blogger as interviewed in a TV studio. In fact, the studio itself could be at an event, your office, a party or even your own doorstep. How on earth do you prepare for that?
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