Antonio Lucio of Visa Inc.

Antonio Lucio, global chief marketing, strategy and corporate development officer, Visa, Inc. tells BtoB about his social media has impacted his traditional marketing campaigns. He also discusses what social media is most effective for Visa and how his background in consumer packaged goods influences his decisions as a b2b marketer.

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Category:

Education

Tags:

• b2b
• btob
• b-to-b
• btob magazine
• antinio lucio
• Visa
• Visa Inc.
• marketing
• social media marketing
• social
• business