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Uploaded by ThisWeekIn on Mar 10, 2011
Jose Caballer and Aure Gimon discuss what a creative brief should have. There is a lot of different ways to do a creative brief, but we are going to show you a few simple ways to get it done. Some things to add to the creative brief are a purpose, a comparison, who you are designing for and what the client hates/loves about your design.
Watch the full episode here: http://www.youtube.com/watch?v=urUiFFUHaEE&list=SL
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