Mr. Invincible #2: Getting Dressed

"Mr. Invincible" was the focus of a hilarious series of public service announcements that were aired on Newstalk 780 KOH in Reno, Nevada. Sean McDevitt and Phil Galbraith wrote, produced and performed 51 of these traffic safety spots from 1997-2000. All 51 of these spots are now going to be gradually (re)released on You Tube.

This was the second "Mr. Invincible" spot that we produced; while the scenario that it portrays is, of course, grossly exaggerated, we were trying to make a point about drivers who manage to get themselves distracted while out on the road. We've all heard the horror stories, and we've even witnessed some of it: people eating while driving, women applying makeup, some even reading a book or newspaper. It's funny: I look back at when this was produced (1997), and I realize just how much worse it's gotten, so far as potential distractions while on the road -I mean, look at the proliferation of cellphones, the iPod, portable DVD players...all of a sudden, the scenario portrayed in this spot doesn't seem quite so ridiculous. I remember that we struggled a bit when it came to just what exactly would cause our beleaguered Mr. Invincible to crash; I finally came up with the solution of his underwear getting caught in the gearshift. (It's an old comedy axiom, folks: when in doubt, go straight for the underwear. )

For people outside of Northern Nevada, the "Spaghetti Bowl" refers to the I-80/US 395 interchange, and it's the region's busiest freeway interchange. And that sound you hear at about :38 is the sound of Mr. Invincible swishing and spitting out water; I was never too sure if that came across as well as it should.


Photos from:
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http:///www/flickr.com

Category:

Comedy

Tags:

• Mr.
• Invincible
• Sean
• McDevitt
• Phil
• Galbraith
• Reno
• Nevada
• Newstalk
• 780
• KOH