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My Starbucks Idea - Social Media & Open Innovation at Starbucks

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Uploaded on Sep 29, 2010

Matthew Guiste, Director of Global Social Media at Starbucks talk about Open Innovation & Social Media. Matthew talks about MyStarbucksIdea.com generating arround 100.000 ideas for new products and business improvements. Furthermore Matthew talks about how to engage with 15 mill. fans on Facebook, Twitter and Foursquare.

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  • Fabian Hansen

    Fabian Hansen 5 months ago

    wow wow homie you have black eye rings.. drink less of dat shit and get some sleep bro

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