"OneSmallThing" 60 Second Spot

This is Traffic Solution's flagship television ad for their general awareness campaign. The ad concept highlights the notion that by making small efforts in our daily lives or choosing to do things differently - even in small ways - not only can your day (or life) be improved - you might even set off a chain reaction that effects others in a positive way. Choosing an alternative mode of getting to work could very well be the one small thing that could make a big difference in how your day transpires - and we all know how the days add up. Who know's??? maybe you'll have a positive effect on someone else's day. We'll soon be posting an extended cut of this ad and later - a few 30 second spots that tie to this one.

Category:

Nonprofits & Activism

Tags:

• commute
• transportation
• traffic
• solution
• ride
• carpool
• vanpool
• bus
• bike
• walk
• change

[NOMeasureA2008]

How about some "general awareness" that bikers should obey traffic laws also. I saw two bikes go straight through red lights this week.