Interview with Gary Angel, President of semphonic - Part 1-1

I was in New York, April 10-13 at Search Engine Strategies NYC - The Premier Conference for Search Engine Marketing & Optimization. This week I'm doing a five part interview with Gary Angel+, the President of Semphonic,- Web Analytics and Search Engine Marketing Analytics. Today we discuss: Who is Semphonic and why they know what they are talking about. When should you get involved in web measurement. What you should do before you ever start your ppc and seo campaigns. Understand how people are using your site throughout their visit sessions.
Do you know how much of your ppc traffic is duplicate traffic? How is your paid traffic and your natural search traffic integrating? What you can learn from other people's campaigns.

Category:

Howto & Style

Tags:

• Gary
• Angel
• semphonic
• web
• analytics
• statistics
• google
• omniture
• webtrends
• hitbox