Hipcycle Presents: What is Upcycling?

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Uploaded by on Aug 22, 2011

Hipcycle helps answer the question: "What is Upcycling?"

Visit us at www.hipcycle.com.

Hipcycle is a new company focused on upcycled products. Upcycling is the process of taking materials that would otherwise end up in the landfill and using them to create new products. In addition to being eco-friendly, our products are attractive, stylish, durable, and price-competitive with traditional goods. We want to reduce as many of the traditional barriers to "buying green" as possible so that more consumers are empowered to make smarter purchasing decisions.

Stay tuned for our e-commerce launch in October of 2011. We'll be launching with a full selection of upcycled furniture, housewares, and products for the garden.

Song credit: "I like it" by Ranky Redlof

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Howto & Style

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